We love SEO data, beautifully organized and displayed.
Serpple, an easy-to-use SEO tool that keeps evolving to
help you scale up your organic game.
![bar-graph-statistics bar-graph-statistics](https://www.serpple.com/wp-content/uploads/2023/06/bar-graph-statistics.png)
![About Us | Serpple about us arrow | Serpple](https://www.serpple.com/wp-content/uploads/2023/07/about-us-arrow.png)
Our Highlights
![About Us | Serpple about us Reliable | Serpple](https://www.serpple.com/wp-content/uploads/2023/07/about-us-Reliable.png)
Reliable
SERPPLE monitors the SEO progress for 1000+ businesses of all sizes
![About Us | Serpple about us Global | Serpple](https://www.serpple.com/wp-content/uploads/2023/07/about-us-Global.png)
Global
You can track the rankings of data across 189 regions
![About Us | Serpple about us Secured | Serpple](https://www.serpple.com/wp-content/uploads/2023/07/about-us-Secured.png)
Secured
We safeguard your data and it remains 100% safe with us.
![About Us | Serpple about us Unique | Serpple](https://www.serpple.com/wp-content/uploads/2023/07/about-us-Unique.png)
Unique
We keep up with the changing trends and come up with updates from time to time
Our Core Values
![About Us | Serpple Our core values | Serpple](https://www.serpple.com/wp-content/uploads/2023/07/Our-core-values.png)
Value Driven
We value only ideas that seem valuable to our users and our company.
Ground Breaking
A fun-loving bunch of weirdos who always enjoy finding an easy solution to a complicated issue.
Authenticity
We stay real, never replicate but always create something new. We own our actions.
Inclusion
We acknowledge everyone's creativity. This diverse perspective powers the bond between each one by making us better humans
A Glimpse of Our Founder’s Journey
As a 23 year SEO professional and entrepreneur, Adam White wanted to constantly monitor his SEO progress, precisely calculate his overall organic performance, and keep track of his competitors’ progress within his niche.
![About Us | Serpple SEO Progress | Serpple](https://www.serpple.com/wp-content/uploads/2023/07/SEO-Progress.png)
![About Us | Serpple time passed | Serpple](https://www.serpple.com/wp-content/uploads/2023/07/time-passed.png)
He kept trying available SEO tools in the market with the hope that it would satisfy all of his wants and needs. Unfortunately, as the rank tracking software industry has evolved competing tools seem to add more and more data points as a "data vomit".
Each tool Adam encountered had its strengths as well as shortcomings.
⛔ Some tools didn’t focus much on the SERP details,
⛔ Every tool he experimented put as much data as possible on dashboards making it impossible to quickly and easily see the SEO data that actually matters.
![About Us | Serpple Target | Serpple](https://www.serpple.com/wp-content/uploads/2023/07/Target.png)
![About Us | Serpple Working | Serpple](https://www.serpple.com/wp-content/uploads/2023/07/Working.png)
Then one day Adam found Serpple, a new SEO rank tracker that was beautifully designed and almost exactly what he had hoped a rank tracking tool would be.
It was just missing a few key features that would make it the perfect SEO tool.
With his SEO experience, Adam knew he could take this beautiful foundation and turn it into the most user-friendly rank tracker SEO tool on the planet. He acquired Serpple, built the features out to capture his vision and the rest is history.
![About Us | Serpple Knowledge | Serpple](https://www.serpple.com/wp-content/uploads/2023/07/Knowledge.png)
Serpple Team
It takes a dynamic team to design a tool that satisfies the needs of our users.
Get to know our team that makes the impossible happen.
![About Us | Serpple Adam White](https://www.serpple.com/wp-content/uploads/2023/10/Adam_White_Serpple_founder.jpeg)
Adam White
Founder
![About Us | Serpple Alexander Noren](https://www.serpple.com/wp-content/uploads/2023/10/noren.jpeg)
Alexander Noren
CFO
![About Us | Serpple Asath](https://www.serpple.com/wp-content/uploads/2023/08/Asath-Ak.png)
Asath
Senior Developer